About Us
Shareen E. Bell, M.S. University of Oregon; M.A. Stanford University is President and CEO of Exchange Pointe International and Senior Vice-President of Marketing and Sales for webfeedback™. Her teaching career began at Roosevelt Junior High school in Eugene Oregon. After five years of teaching, she went onto Stanford University and earned her advanced degree in organization development and adult learning theory. Over the next ten years she served in postions of Director of Staff Development and Community Relations, School Principal and Director of the Technology Center serving San Mateo, Santa Clara, Santa Cruz, Monterey and San Benito Counties. During this time she co-founded the Institute of Computer Technology a high-tech high school located in Silicon Valley.
In the mid 1980's Shareen was selected among several other professional educators for a study mission to examine Deming Prize winning companies in Japan. Over the next 10 years she and her colleagues developed and presented executive quality management education seminars throughout Fortune 500 companies in North America. As America moved toward quality management and their own Baldrige award for excellence, she joined Joint Venture Silicon Valley Network as program manager for the Challenge 2000 Education Initiative with a focus on coaching school administrators throughout the Bay area as they built quality management systems into schools.
In 1998 Shareen successfully introduced webfeedback™ to schools in Northern California. In addition to her duties at Exchange Pointe International she has worked to renew districts and schools using the framework of "survey-data-feedback" to incorporate information for continuous improvement into school systems. She has served on the board of Pacific Collegiate Charter School 1999-2001 and Santa Cruz Chamber of Commerce Women in Business Committee 2003-2006. She was the 2005 receipient the prestigious Volunteer of the Year Community Award from the Santa Cruz Area Chamber of Commerce. In the summer of 2007 she founded the "School Beautification Project" (SBP) in Santa Cruz. The volunteer project encourages community involvement in the beautification of local school playing fields and courts.
Warren E. Bell, Ph.D. University of Oregon is Managing Director of Exchange Pointe International, CFO and Design Engineer of webfeedback™. Warren began his career as a research fellow at the Center for the Advanced Study of Educational Administration (CASEA) at the University of Oregon. It was there he studied strategies for organization change and renewal as well as conducting evaluation projects for several large system change programs.
Applying these principles, Warren founded Exchange Pointe International, Inc. (EPI) in the early 1980's. Over the next fifteen years EPI focused its renewal work in Fortune 500 companies and the U.S. Department of Energy. During these years Warren led executives on study missions to Japan and developed total quality management materials for executive education.
In 1996, with an emphasis on using the total quality management principles for action research and continuous improvement, Warren began the development of webfeedback™ an interactive web-based data-collection and real-time reporting system that allows for more comprehensive analysis. He continues to enhance webfeedback™ so that managers can obtain "real-time" information for improvement.